The MKE Ofrenda: A Community Day of the Dead Tradition in Milwaukee

One of Milwaukee’s favorite Day of the Dead celebrations is back, and it’s more vibrant than ever!

The MKE Ofrenda, a cherished grassroots tradition, brings the community together to honor loved ones who have passed, sharing stories and memories in a deeply meaningful way.

This annual display, located on 4140 South 1st St., has become a beloved local event that continues to grow in participation and significance.

A Tribute to the Past and Present

What began as a small, personal ofrenda (altar) in Jason Gonzales’ front yard has evolved into a larger, communal effort.

Gonzales first created the altar to honor his mother and grandmother, both of whom passed away in recent years. The response from neighbors was overwhelmingly positive, which inspired him to expand the display.

Over the years, the ofrenda has transformed into a community space where hundreds of people come together to add photos and artwork to honor their loved ones.

Now, the Bay View Community Ofrenda stands as a testament to the power of collective remembrance. “It started for me and my family, but it’s grown into something for everybody,” Gonzales shares.

Each year, more photos and tributes are added, turning this display into a living, evolving piece of community art that reflects Milwaukee’s diverse and tight-knit neighborhoods.

How to Participate

If you’re looking for a way to engage with this beautiful tradition, you can be part of it by visiting First Street and adding your own contributions. Whether it’s a cherished photo of a family member, a token that represents their life, or simply helping to hang up the tributes, the MKE Ofrenda welcomes everyone.

Gonzales emphasizes that the ofrenda is open to anyone who has lost a loved one and wants to honor them in a positive way.

Each year, the ofrenda is meticulously prepared by Jason and his 5-year-old daughter, who spends hours with him assembling the display. It’s not just about the art but also the stories and memories shared during the process.

What is Day of the Dead?

Dia de los Muertos, or Day of the Dead, is a traditional Mexican holiday celebrated from November 1-2. It’s a time to remember and celebrate the lives of those who have passed, when many believe that the veil between the living and the dead is thinnest.

The ofrenda is a central element of this tradition, serving as a space where offerings like photos, candles, and favorite foods are placed to honor the deceased.

Gonzales’ ofrenda goes beyond personal family history, serving as a way for the entire community to come together. The altar is now a permanent fixture in Milwaukee, symbolizing a place of ongoing remembrance.

His second ofrenda, built at the 4th Dimension Recovery Center, is dedicated to those lost to addiction, showing that the power of remembrance and healing can take many forms.

More Day of the Dead Activities in Milwaukee

If you’re looking for more ways to celebrate Day of the Dead locally, check out our full guide to other Day of the Dead events in Milwaukee. From parades to workshops, there are plenty of opportunities for the whole family to experience this beautiful tradition.

Prefer to celebrate at home? We’ve also compiled Day of the Dead activities you can do with kids, including DIY crafts and traditional recipes that are fun and meaningful for the whole family.

And of course, with Halloween around the corner, be sure to explore our roundup of kid-friendly Halloween events around Milwaukee to make the most of the spooky season!