Children’s bookstores are few and far between in the Milwaukee area, but Shorewood is about to welcome one that promises to captivate the hearts of young readers and their families.
Wonderland Bookshop, a new children’s bookstore, is set to open its doors October 26th & 27th at 4001 N Downer Ave. This family-owned shop is designed to be a vibrant community hub for young readers, storytellers, and dreamers.
The shop will offer a carefully curated selection of books, toys, and gifts perfect for the little bookworms in your life, from enchanting picture books and captivating series for middle readers to engaging young adult novels.
The store’s whimsical design will draw inspiration from Shorewood’s rich history, particularly the early 20th-century Wonderland Amusement Park, which once brought joy and excitement to the area.
Wonderland Bookshop will also feature a cozy event space ideal for hosting themed tea parties, birthday celebrations, other literary-inspired gatherings, and even photography sessions.
Grand Opening Weekend Events
To celebrate its opening, Wonderland Bookshop is hosting a fun-filled weekend of activities, including live author readings and trick-or-treating for the kids. Here’s what’s happening:
- Saturday, October 26 @ 11:30 AM
Join best-selling author Cole Nussbaumer Knaflic (@daphnedrawsdata) for a live book reading and fun activity. Families can purchase her book on-site and have it signed during the event. - Sunday, October 27 @ 11:00 AM
Local children’s librarian Laura At The Library (@laura_at_the_library) will host an engaging author reading, ideal for younger audiences. - Sunday, October 27 from 1:00 to 4:00 PM
Bring the kids for some Trick-or-Treating at Wonderland! Dress up in costumes and enjoy Halloween fun at the shop while discovering new books to take home.
For those who can’t visit in person, Wonderland Bookshop also offers an online bookshop and audiobook shop, allowing supporters from near and far to join in the adventure.
We at MKE With Kids can’t wait to explore Wonderland Bookshop when it opens this fall and share all the magical details with you.
Stay tuned for our inside look at this enchanting new space!
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Calie Herbst, Editor-in-Chief of Milwaukee With Kids, has spent over a decade combining her experiences as a parent of three to create a hub for Milwaukee’s family adventures.
Her decade-long teaching career in Milwaukee Public Schools and academic background, including a Master’s in Teaching from Marquette University and dual B.A.s in Sociology and Spanish from the University of Wisconsin – Madison, fuel her passion for inclusive and engaging family content.
Calie is also a recognized voice in local media, contributing to WISN Channel 12 News, WTMJ Wisconsin Morning News, Fox 6’s Real Milwaukee, and B93.3.
Discover more about Calie’s journey and editorial approach on her About Page and Editorial Policy Page.
