Fitzgerald Pharmacy (“Fitzie’s” to locals) has been a staple in Whitefish Bay since 1954, and now they’re adding ice cream to the list of ways they can help cure what’s ailing you.
We’re adding it to our running list of ice cream shops around Milwaukee.
The original Fitzgerald Pharmacy was opened in 1954, and used to served sandwiches, sodas and milkshakes at its lunch counter until the 1970’s.
Fitzie’s closed its doors in 2019, unable to compete with insurance company’s preferred vendors.
Shortly after, Hayat Pharmacy stepped into fill the void. It’s now the Fitzgerald Pharmacy by Hayat.
The space has been totally renovated, and now offers Purple Door Ice Cream with Burke’s Candy toppings, plus a soda fountain with offerings that include a classic root beer float.
You can also pick up some gourmet popcorn from Goody Gourmets (another local favorite), and a custom blend from Anodyne Coffee Roasting Company.
There’s a new patio to enjoy your treats.
Find out more at fitzgeraldwfb.com.
Calie Herbst, Editor-in-Chief of Milwaukee With Kids, has spent over a decade combining her experiences as a parent of three to create a hub for Milwaukee’s family adventures.
Her decade-long teaching career in Milwaukee Public Schools and academic background, including a Master’s in Teaching from Marquette University and dual B.A.s in Sociology and Spanish from the University of Wisconsin – Madison, fuel her passion for inclusive and engaging family content.
Calie is also a recognized voice in local media, contributing to WISN Channel 12 News, WTMJ Wisconsin Morning News, Fox 6’s Real Milwaukee, and B93.3.
Discover more about Calie’s journey and editorial approach on her About Page and Editorial Policy Page.
